Executives, managers and IT professionals planning mobile and wireless deployments can now move forward with the benefit of 20/20 hindsight. The 20/20 hindsight of over 50 of their peers who overcame implementation challenges, and now share their great insights and tips in From Pilot to Profits: Getting in sync with the mobile mandate.

Representing many industries from around the globe, these deployment veterans relate their experiences on the bleeding edge of this technology and discuss what they would do differently knowing what they know now. Authors Rip Gerber and Craig Settles weave these discussions into a structured guide of best practices to help readers define, pilot and fully deploy mobile and wireless projects that produce measurable ROI.

From Pilot to Profits starts by giving readers ideas on how to rally reluctant people within their organization to support mobile technologies, and then reveals some of the potential changes organizations may experience once these applications are up and running. The authors address building consensus among key stakeholders for deployments, and aligning technology initiatives with business needs.

Readers next learn some of the key issues that define a typical mobile deployment. Roundtable participants discuss making buy-versus-build decisions, managing data and device security, vendor relationships and standardization challenges. Their answers may surprise readers.

The focus moves to launching effective wireless pilot projects: recruiting the right people, setting objectives, and tackling operational issues specific to an organization's business and technology sides. Then the book addresses the transition period from pilot project to full mobile deployment, a key juncture in the implementation process.

Readers learn the importance of leveraging early deployment successes to build political capital and acquire additional resources, addressing total cost of ownership (TCO), and tackling threats that can derail a wireless deployment. From Pilot to Profits concludes by laying down some parameters for determining the ROI.

This guide gives you a structured way of thinking that can be applied to any size organization in any industry. The insights and recommendations that these pioneers offer are not tied to specific technology, so they will continue to be useful even as the mobile and wireless evolve.

(Read the Table of Contents and Chapter 1 to get a good overview of what Pilots to Profits has to offer.)

Rip Gerber, Chief Marketing Officer for Intellisync, adds critical viewpoints from the vendor side of the deployment equation. Any major project involves multiple-vendor participation which brings with it multiple opinions, agendas and solutions. His industry and technology consulting expertise helps you avoid many pitfalls and setbacks.

Craig Settles, President of Successful.com, leverages 18 years of experience helping businesses understand how technology improves profitability to articulate issues that matter most to the people who must carry out the mandate to "go mobile. His strategic and tactical business considerations create an effective context for the roundtable discussions.

Get your copy today. In fact, buy copies for your whole management team, your most trusted contractors and key suppliers. You want everyone who's important to your business on the same page.

Call 510-536-4522 for ordering information.