Finding the Ellusive ROI

Here are several documents and links to columns that can help you get a better return on your investment in Internet, mobile and wireless technologies. Feel free to pass these on to colleagues, but please attribute their source to Successful.com.

Ten Ways to Know If Your Web Site Sucks - And a few things to do if it does.

This articles gives you a checklist to evaluate your Web site and determine if there might be some areas where you can improve its effectiveness.

When All Hell Breaks Loose: Using Internet and wireless technology to improve your crisis communication

This tactical briefing report expands on lessons presented in Craig Settles' book I Only Have ROIs for You to address a critical business operation that can benefit from wireless technology.

From the Observation Deck: Columns, writings and ROI musings by Craig Settles

Call 510-428-0557 or send e-mail to Craig Settles if you have any questions about the information presented in these reports.